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Competitive Solutions:
The Strategist's Toolkit
R. Preston McAfee

Book Description | Table of Contents
Preface [HTML] or [PDF format] | Chapter 1 [HTML] or [PDF format]

ADDITIONAL ENDORSEMENTS:

"The very readable style, accessibility, and richness and recentness of examples differentiate this book from some of its competitors in a way that should make it popular with students. McAfee clearly knows his subject well, understands the connections between the theoretical and empirical scholarship in the economics of strategy and the practical challenges faced by strategists, and draws on the latest academic literature and a variety of relevant examples in making his points."--Eric Zitzewitz, Stanford Business School

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File created: 4/8/2014

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