Princeton University Press (PUP) is thrilled to welcome Tony Lutkus as Chief of North American Sales, a newly created role that will drive ambitious strategies for print, ebook, and audiobook sales growth across domestic retail channels.
As Chief of North American Sales, Lutkus will manage PUP’s relationship with Amazon and Barnes & Noble; lead North American print run and sales projection setting; and oversee day-to-day domestic sales operations. He will collaborate closely with international sales colleagues and editorial, financial operations, design, digital marketing, and publicity teams on title and list-level campaign development and implementation, as well as publishing strategy.
Lutkus will manage the Press’ US and Canadian sales reps, in-house and commission alike; a field sales associate; and Indie Relations and Marketing Manager/Midwest rep, Lanora Jennings. He will work in close coordination with Andrew Brewer, International Sales Director; Associate Director of Sales and Marketing, Laurie Schlesinger, who manages B2B and library sales; Colleen Suljic, Chief of Digital Marketing, who oversees the Press’ D2C sales and digital marketing strategy; and Tim Wilkins, Director of Finance, Sales. Lutkus will report to Katie Hope, PUP’s Director of Marketing and Sales.
Lutkus shares, “I am deeply honored to be joining the dynamic and innovative PUP team in the new role of Chief of North American Sales. I have long admired the excellence of the Press’ books, the high caliber of its authors, and the complete dedication to the kind of publishing that furthers our knowledge and understanding across all borders. I look forward to teaming up with the excellent marketing and sales team to reach new readers across North America.”
Hope adds, “We are thrilled to welcome Tony as our new Chief of North American Sales. Tony's extensive experience in the publishing industry, coupled with our talented team and the invaluable intellectual property entrusted to us by authors worldwide, creates a beautiful synergy. We admire Tony's approach to leadership, to which he attends with passion and kindness, and which aligns naturally with Press culture. We are eager to see the positive impact Tony will have on PUP and are excited to embark on a new chapter and continue to elevate our publishing endeavors.”
Lutkus brings to PUP three decades of experience in trade publishing, having started at Little Brown and later undertaking manager, director, and senior director sales and marketing roles at Time Warner Book Group, Hachette, and Penguin Random House. Over the course of his career, he has successfully sold the works of renowned trade authors such as David Sedaris, Meg Wolitzer, Michael Moore, Elizabeth Gilbert, Malcolm Gladwell, and Frank Miller, among others.
Most recently, Lutkus was president of Diamond Book Distributors, where he led all book market sales and marketing in North America and abroad. Since 2012, he has also served as chair of the American Association of Publishers’ International Sales Committee.
Please join us in welcoming Tony to the PUP team and UP community!