Our neuroscience and psychology list takes a broad approach to understanding how the brain and mind work, embracing explorations of the neural basis of cognition and behavior, from how emotions are generated to how we navigate our world. Reflecting the field’s interdisciplinarity, authors hail from psychology, cognitive and behavioral neuroscience, genetics, and computational neuroscience, as well as allied disciplines such as biology, physics, computer science, and economics.
Our books’ methodologies range from animal models and theory to imaging and behavioral techniques. Spanning genres, we publish monographs, textbooks, and works of popular science that introduce nonexperts to key questions and exciting research areas in brain science.
The smart move: we learn more by trusting than by not trusting
We all know people who have suffered by trusting too much: scammed customers, jilted lovers, shunned friends. Indeed, most of us have been burned by misplaced trust. These personal and vicarious experiences lead us to believe that people are too trusting, often verging on gullibility.
What do you really know about gullibility?
Not Born Yesterday explains how we decide who we can trust and what we should believe—and argues that we’re pretty good at making these decisions.
Will AI Become Conscious? A Conversation with Susan Schneider
Consciousness is the felt quality of experience. When you see a wave cresting on a beach, smell the aroma of freshly baked bread, or feel the pain of stubbing your toe, you are having conscious experience.
Artificial You: The book trailer
Humans may not be Earth’s most intelligent beings for much longer: the world champions of chess, Go, and Jeopardy! are now all AIs. Given the rapid pace of progress in AI, many predict that it could advance to human-level intelligence within the next several decades.
‘Cute’ around the world
Cuteness has taken the planet by storm. Global sensations Hello Kitty and Pokémon, the works of artists Takashi Murakami and Jeff Koons, Heidi the cross-eyed opossum and E.T.—all reflect its gathering power.